PCG Digital Marketing is pleased to announce the location of the 2011 Automotive Marketing Boot Camp. The popular venue will be held at the beautiful Hilton Orlando from April 16-18th. The Boot Camp will attract car dealers from across the United States and Canada.

Attendees of the Automotive Marketing Boot Camp will have discounted rates at the Hilton Orlando which is located on 6001 Destination Parkway, Orlando, FL 32819. PCG Digital Marketing has secured a block of rooms for the Boot Camp at discounted rates. Once attendees register on the official Boot Camp website, organizers will send the discount hotel booking code. The local phone number for the Hilton Orlando is: 407-313-4300

Boot Camp Speakers Include

• Rob Fontano – eCommerce Director at Marazzi Motors
• Erin Touponse – Director of Communications for the Harte Auto Group
• Tracy Myers – GM at Frank Myers AutoMaxx
• JD Rucker, Director of New Media at TK Carsites
• Andrew DiFeo – GM at Hyundai of St. Augustine
• Timothy Martell – Internet Director Albrecht Auto Group
• Hagen Durant – Dealer Principal Classic Chevy of Grapevine
• Eric Miltsch – eCommerce and Social Media Director Auction USA
• Jerry Thibeau – CEO of Phoneup Ninjas
• Alex Snyder – Product Development at Dealer.com
• Brian Pasch, CEO of PCG Digital Marketing
• Jeff Kershner- Director of Marketing Younger Motor Cars
• Glenn Pasch, COO of PCG Digital Marketing
• Jared Hamilton, CEO and Founder of DrivingSales.com
• Gary May, CEO of IM@CS
• Christy Roman, CEO of Now Marketplace
• Keith Shetterly – Automotive Industry Consultant
• Matt Murray, Director of Digital Marketing at Dealer.com
• Sean Wolfington, Partner Tier 10 Marketing
• AJ LeBlanc – Co-Founder of CAR-MERCIAL

Register Today

You can register for the 2011 Automotive Marketing Boot Camp by visiting this link: Conference Registration. The registration fee is $895 per person which includes all 8 meals during the Boot Camp. The registration fee also includes all materials, event access, and online marketing resources posted after the Boot Camp is completed. Attendees are advised to fly into Orlando by 1:00 pm so that they can enjoy the kick-off round table discussions with industry experts which start at 4:00 pm.

The Fiat 500 will soon be for sale at Fiat dealers in the United States.  With the upcoming production release of the Fiat 500, it is time for you to do your research on the 2011 Fiat 500. The car comes in three “versions”: Lounge, Sport, and Pop.  The initial demand for the Fiat 500 will be strong as dealers are placing would be owners on their advanced notification lists.

There are approximately 128 Fiat Dealer Studios located in key markets in the United States that will be selling the Fiat 500.  You can locate a Fiat dealer nearest to where you live by visiting the Fiat Dealers website.

The 2011 Fiat 500 has underwent various modifications to fit the US market requirements. The Fiat 500 for the US market has a redesigned body structure to increase resistance, a new suspension system, more than 20 modifications to reduce noise, vibrations and harshness and re-designed brakes and ABS system.

Fiat 500 Dealers

The Fiat 500 which will be on sale at local Fiat Dealers has an increased fuel tank to 10.5 gallons, an improved heating and cooling system, newly designed seats new steering wheel controls and a recalibrated steering effort. To locate a Fiat dealer in your state, visit: http://www.fiatdealer.org

The Fiat 500 price list starts at 15,500 USD. This is for the 1.4-litre engine developing 101 HP (75 kW) at 6500 rpm and 133 Nm of torque at 4000 rpm. The Fiat 500 USA price list for the various options will be available at you local dealership

PCG Digital Marketing and DrivingSales.com have announced that the results of the largest Automotive SEO study will be announced at the 2011 NADA Convention in San Francisco.

The Automotive SEO study is currently in session and began on September 1, 2010.  The study runs until January 1^{st ,}2011.    The study includes 100 dealer professionals who are being trained and coached on how to use content publishing, link building, social media, video, PDF brochures, and automotive networks to improve their Google Page One results for popular consumer search phrases.

Automotive SEO Study Includes 100 Dealers

The 100 dealers have been given access to winning digital marketing strategies, training videos, marketing outlines, tutorials, and websites managed by PCG Digital Marketing and DrivingSales.com to enhance the results of their work. In return, members in the study are going to share the results of their work at the 2011 NADA Convention and will be included in a whitepaper being prepared by PCG Digital Marketing and DrivingSales.com.

“The Automotive SEO Study is the first of its kind”, according to Brian Pasch, CEO of PCG Digital Marketing.   “The partnership with DrivingSales.com, the leading automotive social media community, is consistent with founder Jared Hamilton’s goal to provide digital marketing curriculums and best practices to assist automotive retailers with online advertising and communications.”

Monthly updates during the four month study, as well as the final results, will be shared with members of www.DrivingSales.com. Car dealers interested in the results of this study should create a free account on Drivingsales.com and follow the progress of their peers through the interactive blogs and dealership forums.