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PCG Digital Marketing Launches Healthcare Reform Website

The PCG Digital Marketing created http://www.governmenthealthcarefacts.com/ so that consumers can have a voice to discuss national healthcare proposals and how they would affect their lives.  The non-government website will seek to clarify the plethora of information being broadcasted around the country on current and new healthcare initiatives. 

 Brian Pasch, CEO of the PCG Digital Marketing is encouraging all consumers to share their thoughts and concerns about the proposed government healthcare initiatives.  According to Pasch, “It is so important for Americans to send a message to Congress and share their concerns and ideas on how to reform our national healthcare system.  Consumers normally don’t have an open opportunity to have their voice heard nationally and this website provides that venue.”

The website is designed to allow consumers to discuss national and local healthcare issues by way of virtual town hall style meetings.

 According to Pasch, the website will provide an unbiased collection of public information and attempt to identify misinformation floating in cyberspace about specific healthcare reform ideas.  Consumers can join the discussion on the latest government proposals and voice their opinion. 

 Some of the current town hall discussions include: 

 Consumers who would like to share their story and hear what others have to say can visit http://www.governmenthealthcarefacts.com/

Cash for Clunkers Comes to Screeching Halt

The NHTSA has called an official end to the Cash for Clunkers craze that has swept the nation since going into effect the end of July.  Since the NHTSA does not control how many rebates are issued by car dealers during the program the likelihood is that the Cash for Clunkers $3 billion budget won’t be enough to fulfill the record numbers of transactions that will take place in the last four days of the program.

Cash for Clunkers will come to a close on Monday August 24th at 8:00 pm and it will be a four day marathon race for dealers across the country to squeeze in as many clunker deals as possible before the program shuts down. 

Brian Pasch, CEO of the PCG Digital Marketing which offers automotive marketing services to the automotive industry has been following and analyzing the bill since before it was approved by congress. Their company also created the popular consumer forum www.cashforclunkersfacts.com .

 Commenting on the final days of the program Pasch voiced his concern “It is clear to me that the number of sales accelerated in the next four days will easily push the total CARS rebates past the $3 billion in funding. The question that comes to mind is:  How are those transactions going to be funded?”   

According to Pasch, the situation will be especially tricky since the NHTSA has no authority to spend past the $3 billion allocated by Congress.  Even further complicating the situation is the fact that the CARS program was implemented without real-time tracking to understand how many rebates have already been promised to American car buyers. 

Pasch added, “The large backlog of deals to be submitted still exists and the payments backlog will be further extended by the weekend sales rush. By next week, the NHTSA’s 1,000 employees will have over 700,000 Cash for Clunkers sales  to process and that workload will not be completed any time soon.”

Congress will not know for weeks just how far past the $3 billion the CARS program is in the red.  In fact, Pasch predicts that it will take three or four weeks for dealers to get all their sales into the NHTSA reimbursement system. 

In late September Pasch predicts that a wave of criticism will surface which will be targeted at the NHTSA and their implementation of the CARS program because of the financial havoc it has dealt to consumers and car dealers alike.  

NHTSA Secretary Raymond LaHood has assured dealers that they will get paid, but the question may become, how???

To follow the latest information regarding the Cash for Clunkers bill, visit http://www.cashforclunkersfacts.com/news-on-bill/

Brian Pasch to Discuss Automotive SEO Strategies at Digital Dealer Confere

Brian Pasch will discuss Automotive SEO practices at the 7th Digital Dealer Conference in Tennessee.   Guests attending the seminar led by Brian Pasch will learn about content based SEO strategies which will demonstrate to dealers how to target key search phrases with effective SEO strategies for Google page one dominance.   Mr. Pasch is among the top 5 requested returning speakers, as rated by attendees from the last conference. 

This seminar will offer hands on examples on how to utilize free and low-cost web publishing platforms to leverage franchise news, special events and sales promotions.   Results of effective content based SEO strategies include immediate increases in site traffic and increased lead generation. 

One of the highlights of Pasch’s seminar will be a featured discussion regarding the powerful results seen from wordpress microsites.   The PCG Digital Marketing has pioneered the use of wordpress microsites for automotive Internet marketing and first party lead generation.  Their own dedicated wordpress microsite, http://www.seomicrosites.com/ , provides examples of how wordpress sites which use content based SEO strategies deliver powerful search rankings results.  

Conference attendees who would like to schedule a free personal consultation with Brian Pasch to discuss their Internet marketing needs, can make an appointment by calling 732-450-8200.  Appointments can be made after business hours by sending the PCG Digital Marketing an email at; info@paschconsulting.com.

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